WHERE ARE ROVERHAIR PRODUCTS MADE?

All Roverhair products, from formulation to production, are manufactured in our Vitalfarco factories.

WHAT DOES THE SYMBOL OF "TAILOR MADE FOR SALON" IDENTIFY?

A new symbol to identify the concept of "tailor-made for the salon", guaranteeing that every detail is taken care of down to the smallest detail to offer the highest quality products while respecting the environment and the people who live there. Aware of the needs and dynamics within salons, we want to provide the professional with an innovative approach closely connected between: color system, technical products and training.

WHY "ORGANIC HAIRCARE"?

Organic in the sense of natural organic, i.e. a sustainable production model that avoids the excessive exploitation of natural resources. We are committed to using ingredients of natural origin and seeking solutions in the organic world where possible.

WHAT DOES GREEN BEAUTY CONCEPT MEAN FOR US?

An ethical choice to offer the highest quality products while respecting the environment and the people who live in it. A contribution to the reduction of a conscious consumption lifestyle, offering natural cosmetics made with ingredients of plant origin suitable for everyone, avoiding the excessive exploitation of natural resources.

WHAT DOES THE "RECYCLE NOW" SYMBOL MEAN?

Great revolutions start from small daily gestures and at this moment the environment needs everyone's commitment. Our commitment to the conservation of all resources through the responsible production, consumption, reuse and recovery of products, wrapping and materials, without burning or discarding them into the environment, water or air.

WHY "MADE BY THE SUN"?

The sun provides us with most of the energy we use on Earth. (Earth's oceans, atmosphere, land, and biosphere) Roverhair collects it through photovoltaic panel systems located on the roofs of its production plant. In our manufacturing facilities, we produce more energy than we use to make our products.

WHAT DOES PETA CERTIFICATION MEAN?

The PETA Cruelty-free and Vegan certification certifies that the products on which the mark is affixed do not contain elements of animal origin in any way and that they have not been tested on animals. PETA (People for the Ethical Treatment of Animals) is the largest animal rights organization in the world.

WHAT IS THE TYPICAL DURATION OF A DIRECT COLOR AND A DEMI PERMANENT COLOR?

Direct coloring is temporary and lasts from a few washes to weeks, depending on the type of product. Demi permanent coloring offers temporary coverage that generally lasts 4 to 6 weeks, but can vary based on brand and aftercare.

ARE AMMONIA-FREE COLORS SAFE FOR MY HAIR?

Yes, ammonia-free colors are considered more delicate than traditional ones. Since they do not contain ammonia, they minimize damage to the hair structure. However, it is important to follow the product instructions and do a preliminary test on a strand of hair to avoid allergic reactions or unwanted results.

CAN I GET BRIGHT COLORS WITH DEMI PERMANENT COLOR?

Demi permanent colors are ideal for more natural and nuanced shades. If you want vibrant, intense colors, you should opt for direct or permanent dyes, as they offer greater color intensity.

HOW CAN I CHOOSE THE RIGHT COLOR FOR ME?

The choice of color depends on your skin type, the natural color of your hair and your personal tastes. It is advisable to consult a color professional or hairdresser for personalized advice. You can also do temporary color tests to see how a certain shade looks on you before committing to permanent coloring.

CAN I USE A BLEACH WITH PLEX TECHNOLOGY EVEN IF I HAVE SENSITIVE OR TREATED HAIR?

Yes, many bleaches with Plex Technology are suitable for all hair types, including sensitive or chemically treated hair. However, it is always advisable to carry out a preliminary test or consult a professional for personalized advice.

WHAT ARE THE MAIN BENEFITS OF THE SMOOTHING LINE WITH VEGETABLE KERATIN?

The straightening line with vegetable keratin offers a vegan solution for frizzy and untamed hair. Reduces volume, eliminates frizz and leaves hair smoother, softer and more manageable. It is an ideal choice for those looking for a natural and cruelty-free solution.

HOW DOES VEGETABLE KERATIN WORK IN THE SMOOTHING LINE?

Vegetable keratin, derived from plant sources, works to restructure the hair fiber, providing nourishment and smoothing the hair. This stepped and progressive formula, allows you to achieve outstanding and consistent results, without the use of any harmful ingredients.

WHAT ARE THE ADVANTAGES OF THE ORGANIC PERM BASED ON CYSTEINE AMINO ACID COMPARED TO TRADITIONAL PERMS?

The bio perm based on Cysteine Amino Acid offers a more delicate and natural solution for obtaining long-lasting waves or curls. Compared to traditional perms, it is less aggressive, reducing the risk of hair damage and ensuring greater hair health.